Landing Page Development
Increase your conversion rate & boost your ROI with creative landing page
What is a landing page?
In digital marketing, a landing page is an individual web page created specifically for a marketing or advertising campaign. It is where a visitor “lands” after clicking on a link in an email or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter or similar places on the Internet.
It is a specific web page that grabs the visitor’s attention, introduces them to a specific product or service, and then prompts them to take a desired action.
Difference between a website page and a landing page
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Why you need a landing page?
Without a doubt, every marketer wants to improve their conversion rate – right? Then a landing page is a must for your website. It is the main entrance to a particular page of your website. Most people neglect its importance, so it cannot reach the desired position in the tough competition. There are many reasons why a landing page is important on your website. Some of the top reasons why landing pages are required include-